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News from socoto
Retail marketing in transitionFrom the watering can principle to targeted customer activationRead more
Marketing Automation for corporate groupsWhen complexity becomes a challengeRead more
Multi-Location Marketing in the SME sectorWhen does marketing automation start to pay off?Read more
Your move to socotoSystem change – simple, efficient and worthwhileRead more
Effective advertising with Instore TVDigital Signage solutions for retail partnersRead more
New module: Event Management for branchesNo fear of customer eventsRead more
Accessibility in Marketing Management SystemModern platforms need inclusionRead more
How flexible is a Marketing Management System?The modular MMS that grows with youRead more
Targeted Campaign ManagementMore impact, more successRead more
Popular module: the Shop SystemFast ordering of marketing articlesRead more
Marketing campaign for the Caravanning Days 2025The Caravanning Industry Association relies on an automated solutionRead more
Invoice verification via AICost-effective, fast and secureRead more
Audio production with AISave resources, enjoy the benefitsRead more
Customer support makes the differenceConfiguring marketing software yourself? That can be expensive.Read more
Automated Push-NewsRetailer activation can be so simpleRead more
Customised solution for AMAG Import AGMany brands in a single trilingual portal We are live! And we are celebrating… Read more
Advertise locally with Addressable TVConvey highly relevant advertising messages We are frequently asked whether we also offer Addressable… Read more
2nd place at the TASPO Awards“Best digital solution” category for the green sector We are happy to help shape… Read more
Performance-based advertising cost subsidiesSuccess booster during the Christmas season The Christmas season and the turn of the… Read more
Staging product imagesGenerate attention with AI-generated backgrounds Presenting products in an appealing way is usually the… Read more
Insights into the socoto (working) worldSurpass yourself and have fun doing it Where do mafia bosses and zombies meet… Read more
Save costs thanks to Master TemplatesOur automation is budget-friendly Creating and customising advertising material templates one by one with… Read more
BI and data integrationHow we support you in your business decisions When sales figures fall, the company’s… Read more
Process harmonisation in retail marketingWhat is behind this key term? Setting up a local campaign for your own… Read more
Simplified portal and content maintenanceEditing made easy Standardising marketing workflows is socoto’s DNA. In detail, this means optimising… Read more
Create content with decentralised project teamsWork independently and succeed together – here’s how! Marketing projects are complex and often… Read more
11th Marketing Management Day in CologneWell-proven practices and visions “25 years of Marketing Automation: socoto yesterday – today –… Read more
More than just an annual overviewClever nationwide marketing plan for Volksbanken Raiffeisenbanken What should a marketing plan for a… Read more
Always a step ahead25 years of socoto Implementing CI-compliant brand communication across many different media has been… Read more
Curtain up for the innovations of the year!11th Content Management Day in Cologne Once a year we meet with our users… Read more
Into the digital future with socotoDual study programme in computer science at the marketing management systems specialist With increasing… Read more
Made to measure – exactly our thing!“Success Partner Portal” for Austrian furniture label TEAM 7 Realising individual customer wishes made… Read more
Think bigger with display advertisingFlexible socoto module for targeting new customers and retargeting Display advertising today is much… Read more
No fear of structural changessocoto offers support – example automotive industry In the dynamic world of car retail,… Read more
Real-time monitoring for corporations and local retailersWhich campaign was really successful? Key figures are always a top priority for marketing… Read more
Print or digital media? That is not the question!Automated multiple use of content Digitalisation is a competitive factor, also in the field… Read more
Effective planning of insert campaignsDo you rely on printed advertising flyers? We do too! Insert marketing is in… Read more
Print newsletter customized in no time at allHow the “Gardeners of Eden” advertise in their catchment areas Those who sell quality… Read more
Targeted and dynamic advertising with DOOHDigital Screens in Local Retail Marketing Digital out-of-home marketing is on the rise. According… Read more
Marketing retail space: It’s that easy!Advertisers benefit from an efficient retail media platform Look no further! Our tool provides… Read more
Perfect user interfaces for every PIMComplicated concepts can be simplified! The database is well-maintained and includes all products, along… Read more
QR Codes made easyEfficient integration of QR codes into print media While QR codes on flyers or… Read more
Creating dynamic texts that comply with legal requirementsNo cause for concern When you hear the term ‘dynamic, legally compliant texts’, do… Read more
Optimising brand presentation management through retail media at the PoSPlan and manage resources sensibly using socoto Do you have advertising space and want… Read more
Today, WKZ operates in a simple, secure, and transparent mannerAutomated WKZ processing enables more targeted local advertising Combining local marketing with a cross-regional… Read more
From the field: Tips for successfully managing a brand changeBasler has been rebranded as Baloise Do not alter the logo, unless there is… Read more
Get out of the store! Share local price reductions instantly with a single clickShort-term price reductions can increase sales The fresh peppers on the shelf still appear… Read more
socoto provides customised and high-quality print products for retailersUnique yet standardized Have you ever held a high-quality glossy customer magazine that can… Read more















































