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News from socoto
- Performance-based advertising cost subsidiesSuccess booster during the Christmas season The Christmas season and the turn of the year are the strongest sales weeksRead more
- Staging product imagesGenerate attention with AI-generated backgrounds Presenting products in an appealing way is usually the job of marketing specialists. What ifRead more
- Insights into the socoto (working) worldSurpass yourself and have fun doing it Where do mafia bosses and zombies meet in dodgy basement rooms, while superheroesRead more
- Save costs thanks to Master TemplatesOur automation is budget-friendly Creating and customising advertising material templates one by one with a layout program is a thingRead more
- BI and data integrationHow we support you in your business decisions When sales figures fall, the company’s own marketing is usually also scrutinisedRead more
- Process harmonisation in retail marketingWhat is behind this key term? Setting up a local campaign for your own retail business is not always easy,Read more
- Simplified portal and content maintenanceEditing made easy Standardising marketing workflows is socoto’s DNA. In detail, this means optimising a portal for the user andRead more
- Create content with decentralised project teamsWork independently and succeed together – here’s how! Marketing projects are complex and often organized decentrally – even when itRead more
- 11th Marketing Management Day in CologneWell-proven practices and visions “25 years of Marketing Automation: socoto yesterday – today – tomorrow”, this was the motto underRead more
- More than just an annual overviewClever nationwide marketing plan for Volksbanken Raiffeisenbanken What should a marketing plan for a decentralised financial group actually look likeRead more
- Always a step ahead25 years of socoto Implementing CI-compliant brand communication across many different media has been our declared goal for 25 years.Read more
- Curtain up for the innovations of the year!11th Content Management Day in Cologne Once a year we meet with our users to talk about innovations in socotoRead more
- Into the digital future with socotoDual study programme in computer science at the marketing management systems specialist With increasing digitalisation in all areas of life,Read more
- Made to measure – exactly our thing!“Success Partner Portal” for Austrian furniture label TEAM 7 Realising individual customer wishes made to measure – that is theRead more
- Think bigger with display advertisingFlexible socoto module for targeting new customers and retargeting Display advertising today is much more than a collection of large,Read more
- No fear of structural changessocoto offers support – example automotive industry In the dynamic world of car retail, companies face major challenges: They mustRead more
- Real-time monitoring for corporations and local retailersWhich campaign was really successful? Key figures are always a top priority for marketing managers – and not just atRead more
- Print or digital media? That is not the question!Automated multiple use of content Digitalisation is a competitive factor, also in the field of marketing and communication. The increaseRead more
- Effective planning of insert campaignsDo you rely on printed advertising flyers? We do too! Insert marketing is in a state of flux: First, largeRead more
- Print newsletter customized in no time at allHow the “Gardeners of Eden” advertise in their catchment areas Those who sell quality also attach great importance to premiumRead more
- Targeted and dynamic advertising with DOOHDigital Screens in Local Retail Marketing Digital out-of-home marketing is on the rise. According to market research institute Nielsen, grossRead more
- Marketing retail space: It’s that easy!Advertisers benefit from an efficient retail media platform Look no further! Our tool provides an overview of available spaces andRead more
- Perfect user interfaces for every PIMComplicated concepts can be simplified! The database is well-maintained and includes all products, along with their photos, descriptions, and validityRead more
- QR Codes made easyEfficient integration of QR codes into print media While QR codes on flyers or brochures can add value for consumers,Read more
- Creating dynamic texts that comply with legal requirementsNo cause for concern When you hear the term ‘dynamic, legally compliant texts’, do you envision yourself meticulously checking everyRead more
- Optimising brand presentation management through retail media at the PoSPlan and manage resources sensibly using socoto Do you have advertising space and want to make it available to yourRead more
- Today, WKZ operates in a simple, secure, and transparent mannerAutomated WKZ processing enables more targeted local advertising Combining local marketing with a cross-regional campaign can generate maximum attention andRead more
- From the field: Tips for successfully managing a brand changeBasler has been rebranded as Baloise Do not alter the logo, unless there is a merger or a name changeRead more
- Get out of the store! Share local price reductions instantly with a single clickShort-term price reductions can increase sales The fresh peppers on the shelf still appear fresh, but they should be soldRead more
- socoto provides customised and high-quality print products for retailersUnique yet standardized Have you ever held a high-quality glossy customer magazine that can easily compete with Vogue or Falstaff?Read more