The right asset for every format

Always the perfect picture

What was the right image for the advertising material of the current campaign? And where exactly is the video for integration on the homepage? Searching for current assets and manually downloading them for use is now a thing of the past. With socoto's asset database you can easily store, organise and retrieve digital content.

"A picture is worth a thousand words". There is some truth to that. In fact, the human brain processes images 60,000 times faster than text, and 90 percent of the information transmitted to the brain is visual. Whether photos, videos or animations: Assets are easier for the brain to perceive, process and store than text. They strengthen brand awareness and give products and services a visual identity. Whether print or digital media such as websites or social media, assets increase attention and accompany customers on their customer journey. For a company, digital assets are of enormous value. Provided that employees can easily find, organise and use them.

With socoto's asset database, all relevant assets are always at hand. All assets are automatically uploaded to the database and regularly updated. And this even across countries and languages. An interface connection to your existing system landscape optimises the workflow, saves valuable time, avoids sources of error and thus increases productivity. By linking the systems, all new assets that are uploaded to the database are automatically stored and can be easily used by anyone - regardless of the size of the asset. Assets no longer have to be manually downloaded and uploaded and the coupling of the systems guarantees automated data reconciliation.

What else we do and how we can accelerate your customer journey - your Key Account Team will be happy to help.


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